A fresh new look for activewear

Inspired by the sea, designed for life.

1LoveSurf makes clothing for life in motion. We design premium activewear inspired by the Coastal California lifestyle; an integration of fitness, surf, yoga, and art. Breaking down the boundaries of traditional activewear, we are a fresh new take on performance apparel.

Investment In Happiness
Invest In Happiness

Investment in Happiness

Our Investment in Happiness is more than our product guarantee and our commitment to a great experience for our customers. It’s our philosophy on doing business and it’s symbolic of how we care for our team, our community, the natural environment and most importantly, each other. At LoveSurf our guiding principles are simple…we aim to make great products, be in great relationships and live extraordinary lives.

Ethical Information
Ethical Manufacturing

Ensuring our factories provide safe and healthy working conditions for their staff and adhere to responsible environmental policies is a top priority. We require all of our suppliers to sign and adhere to the LoveSurf Code of Conduct, where we set forth our expectations for the fair treatment of labor, safe and healthy working conditions and strict environmental practices.


Our mission is to create quality products for your pursuit of a happy life; empowering deeper connections with fitness, nature, creativity, and community. Guided by our values and the coastal California lifestyle, we’re simply happier on a healthy planet. That’s why our approach to sustainability is fivefold, focused on the materials we work with, reduction of waste, offsetting 100% of our carbon footprint, social responsibility and community leadership.


Encinitas, CA, our backyard and playground for active living, inspired the creation of LoveSurf. As a values-based business, we aim not only to make great products, but to prioritize great relationships with our staff, our partners and the communities we operate in. And we aim to bring together people from all walks of life to create and share positive, meaningful experiences.

Built To Mmve. Styled For Life.

Built to
move in.
for life.

Built to move in. Styled for life.


We’re passionate about creating a uniquely transparent, inclusive, and empowering health and beauty experience for our customers using our cutting-edge approach to commerce and through the power in our partnerships with medical, nutrition, and beauty experts.

1Lovesurf Our Story | Lovesurf Social 2022

Our Values


As a company fully committed to supporting individuality, cultivating an inclusive environment that encourages exploration and learning are critical to our success. Being open to new perspectives and insights leads us to innovation. It helps us reach new markets, empowering our employees to grow personally and professionally together with the company’s growth.


We achieve our goals as a team, with an understanding of how our individual roles play a part in something greater. Our success is a reflection of our ability to check our egos at the door and build amazing things together as a hive mind. Being nationally recognized for our positive work culture is evidence of our dedication to creating new ways that foster collaboration and consistently inspire employees to generate new ideas.


The fulfilling relationships we create with our customers begin within our organization. Our culture of collaboration and commitment to growing as a team directly impacts how our company reimagines the health and beauty industry as a more transparent, inclusive, and empowering one. We believe that in every individual lies a self-aware, healthier, self-confident, and thriving person waiting for the opportunity to reach their true potential. With a million lives changed, we’ve demonstrated our dedication to building that path to wellness with a proven strategy. Our relationship with each customer doesn’t end with their purchase; it’s truly the beginning of a unique journey to transform lives.

Material Information

Each piece is functionally built with durable performance material to withstand the toughest workouts, but designed with next-level comfort top of mind and a more casual aesthetic that effortlessly transitions into everyday life.

The Rise The Shine

The Rise.
The Shine.

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